Samsung Looks to Sony and Hitachi
Samsung is studying how Japan’s Sony and Hitachi revived their growth after falling behind South Korean companies in the 1990s, according to Nikkei. Samsung’s business model, focused on semiconductors, smartphones, home appliances, and displays, hasn’t changed in over a decade, leading to increased competition from Chinese firms.
In response to challenges in its mobile and semiconductor sectors, Samsung is revisiting the late chairman Lee Kun-hee’s management philosophy. The company is researching Sony’s shift to digital cameras, games, and content, as well as Hitachi’s transformation into a tech company.
AI-driven business
Samsung’s “Fall and Rise of Japan’s Electrical Industry” project is also analyzing strategies from Japanese giants like Mitsubishi and Silicon Valley leaders like Google and Amazon. The goal is to evolve in the rapidly changing AI-driven business environment.
Samsung is reportedly studying major tech firms like Sony Group, which shifted its focus from hardware to content-driven businesses such as gaming, music, and film. Hitachi is also a key subject, known for downsizing its traditional business and concentrating on key growth areas.
Samsung’s Future Business Planning Division is gathering top employees from different departments, along with external experts, to find solutions for its current challenges. This effort aims to “seek answers from the past for the future” as the company navigates its growth crisis.
